Blue Tourism

The Blue Tourism session, on October 26th at Generation Room 2 of Planetiers World Gathering 2022 – the biggest event for sustainable innovation.

With Tomás Froes, Miguel Janz Guerra (MEO), Francisco Spinola (WSL) & Nic von Rupp (Big Wave Surfer).

Tourism represents a source of economic growth, but the movement of people and their needs pose significant challenges to the environment and even to the fabric of society.

New segments of conscious consumers are becoming more reluctant to follow traditional patterns and are considering lower-footprint alternatives, longer stays, community living and remote working.

Developing consistent offerings to attract these new demand patterns at all levels of the value chain becomes imperative. 

#PWG2022 #GreenTourism #GenerationRoom2 @wsl @nicvonrupp1671

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